SWOT analysis maker · type it in, get a slide-ready SWOT

What this tool does

SWOT analysis sorts what you know about a company, product or project into internal strengths and weaknesses and external opportunities and threats. The TOWS matrix (Weihrich, 1982) then pairs them up into strategies: SO uses strengths to seize opportunities, ST uses strengths against threats, WO fixes weaknesses through opportunities and WT limits both.

How to use it

1. Write what you are analysing in one line.
2. Fill in 3–5 points for each of S, W, O and T, most important first.
3. Open the TOWS view and write SO, ST, WO and WT strategies.
4. Pick a theme and save as an editable 16:9 PPT, PDF, Word or image.

Saving and privacy

Use the 💾 Save menu to download PNG, JPG, PDF, Word (DOCX) or PowerPoint (16:9, editable) files. The drawing is made inside your browser; what you type is kept only on this device (auto-save) and is not sent to our server.